First Look: Petco’s New NYC Flagship

New York City's latest flagship store includes a stylish salon and state-of-the-art gourmet kitchen, while bringing trees and greenery that mimic Union Square Park and the feel of an open-air farmer's market inside its walls.

The store may not be what you’re expecting, however. It's the new Union Square flagship for Petco Health and Wellness Company in New York City, NY.

Last weekend, Petco hosted a grand opening celebration and adoption event, in partnership with Petco Love, to welcome shoppers inside the new two-story, 25,000-sq-ft flagship pet care center. The new location inside the landmark Tammany Hall building aims to combine Petco's physical and digital offerings, including a grooming salon, full-service veterinary hospital, JustFoodForDogs kitchen, curated merchandise assortment, and more.

"We're delighted to welcome pets and pet parents to this revolutionary flagship experience that embodies Petco's fully integrated, omnichannel pet health and wellness ecosystem within a single pet care center," Justin Tichy, chief operating officer at Petco, said in a press release. "Its distinctly New York design coupled with Petco's highly differentiated pet care offering brings to life the humanization and premiumization trends shaping the pet space in a way no one else can replicate. Every element is designed to cultivate a seamless experience that nurtures the incredible bond between pets and pet parents, making it a top destination for pet parents worldwide to experience the best in pet health and wellness."

Petco Union Square combines classic New York City design and architectural elements from various neighborhoods, featuring exposed brick, herringbone wood floors, and fixtures made with reclaimed materials, while weaving in the look and feel of the park and an open-air farmer's market. The shop also offers buy-online-pickup-in-store self-serve lockers.

Store experiences include:

The new flagship is a planned relocation of Petco's previous Union Square pet care center, which has been open at 860 Broadway since 1996 and closed on May 30. The new Petco Union Square is located at 44 Union Square on the corner of 17th and Park. It is now open seven days a week from 9 a.m. to 9 p.m.